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Food Inflation Kept Hidden in Tinier Bags

"In every economic downturn in the last few decades, companies have reduced the size of some products, disguising price increases and avoiding comparisons on same-size packages, before and after an increase. Each time, the marketing campaigns are coy; this time, the smaller versions are “greener” (packages good for the environment) or more “portable” (little carry bags for the takeout lifestyle) or “healthier” (fewer calories).

Where companies cannot change sizes — as in clothing or appliances — they have warned that prices will be going up, as the costs of cotton, energy, grain and other raw materials are rising."


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The guy who invented the brown spray

that replaces the chocolate that used to be dipped on ice cream bars must be doing a pretty good business right now.

Around 4-5 months ago I was

Around 4-5 months ago I was walking past a woman in a grocery store aisle who looked a bit shocked and/or upset. She said that she could not believe that some small bag of dog food not only went up in price but also went down in quantity, all in the span of one month. When you sort out the math, ultimately the price per unit had increased 100%. Now that's some inflation for ya!


The only way to reduce the

The only way to reduce the Fed's destructive price inflation on food is by growing much more food locally. Basic law of supply and demand.

Yes, let's hope our leaders implement such a plan

I'm waiting for someone to do something.
Another plan might be for most Americans to come to terms with their fatassedness.

Why the hell do you need

Why the hell do you need "leaders" to grow more food?!?!?!

More and more people will grow their own food, or start little u-pick farms to make money.

There are plenty of empty shopping centers in America that will inevitably be converted into small farms to grow food.

That alone will solve our food inflation problems and help reduce unemployment all at the same time.

I've noticed lately that the

I've noticed lately that the packages are staying the same size but the item inside is teeny.

SteveMT's picture

In that way, they do not have to re-design the package.

It also makes you believe that the same amount is inside until you read the fine print. The devil is always in the details.

Just left a comment

Explaining it to them! (And a plug for "End The Fed") They think the food companies are the ones ripping them off. HAH!

I saw/read that article before coming here.
You folks are definately on top of things! ;-)

Not just with portions, either

They've also watered down the ingredients by using less, or using inferior ingredients. I call it "The Honeycomb Effect".

Three years ago, I noticed that Honeycomb cereal suddenly tasted more like a generic knockoff with less sugar and a blatantly obvious, bland taste. I wrote General Mills to complain and their reply was that they had indeed modified the recipe in an attempt to "provide better nutritional content for our customers". I called BS on them and they promptly sent another email stating that I could request a refund if I was that unhappy. The worst part of all of this is that people will accept the inferior product and continue to purchase it, thus providing no incentive for manufacturers to produce the high quality food products that we enjoyed in America for so long.

This is a sad, sad time for our country.

It would be really

It would be really interesting to see a side by side comparison of the nutritional labels between the old recipe and the new recipe.

My guess is that they are not doing this in order to provide better nutritional content for their customers. More than likely it is because the commodities that make up their ingredients are increasing so much in cost and their solution is to use cheaper ingredients.


You seriously spent time

You seriously spent time writing and sending a letter complaining about your Honeycomb cereal? A children's cereal. Could you post your letter here for us to read?

Columbus, Ohio

Seriously, you ask?

Of course, I'm serious! When's the last time you bought a box of cereal? The major brands are not cheap by any stretch. I'm exercising my power as a consumer who believes in free markets, and this is exactly how it's supposed to work. If you think it's fine to get ripped off and not complain about it, then go ahead and do you. I think the opposite and will go out of my way to make my displeasure known, give the vendor a chance to rectify the situation and retain a customer, or bull$hit me and lose my business forever.

Not that I have to explain anything to you, but I have three kids who eat cereal quite often. I can't eat cereal with milk because I have an intestinal disease which prevents me from doing so, but every now and then I will take a dry sample, just for old time's sake... And that's when I discovered that the cereal that I pay a relative arm and leg for has been diluted under the guise of "nutritional value".

I don't eat cereal. I don't

I don't eat cereal. I don't eat anything that comes out of a cardboard box. I don't eat grains. And you're hilarious.

Columbus, Ohio

And you're self-righteous


But I bet my life is waaaaaay cooler than yours... Even while eating out of a cardboard box.

You are paying for straight sugar

You might as well just dump some C&H sucrose into the bowl and add milk to it. It all converts quickly to that anyway. Regardless of what the ingredients are, you are just paying for expensive sugar.
I agree with wireless and I am a nutritionist who teaches hundreds of college students each semester. Please rethink what you are feeding your kids. You are setting them up for diabetes, heart disease, you name it.
Your life may be waaaaaaay cool but what you are feeding your kids isn't.


The lip of truth shall be established forever: but a lying tongue is but for a moment...Lying lips are abomination to the LORD: but they that deal truly are His delight. Prov 12:19,22


Thanks for the article.