How Does The New Media Defeat The Old MSM Guard?Submitted by zooamerica on Wed, 11/21/2012 - 23:25
We don't have 20 years to wait for an entire generation to die off.
The MSM old guard has been there a long time, and they're not about to give in to the future. They're going to hold on tightly until their last breaths.
Most Baby Boomers are in their 60's and they're not going anywhere anytime soon as a voting demographic. There are more people living into their 90's and 100's than ever before.
It shouldn't be difficult to defeat the lies of the old media.
But television is so EASY...that's why it works. The New Media has a lot more truth to it, but it requires READING, which is not easy for millions of Americans.
That's the problem...yes, Internet TV's are already here, but the accessability isn't as easy as pressing a button on the remote.
The Old MSM is easy...and that's an understatement. The New Media isn't easy, it's still difficult to access compared to the bubetube, especially to a young gal in her 70's.
How does the New Media become "easy," in a good way?
Is time our only asset and hope, or can the New Media actually do something NOW to make itself King of the Media Mountain?
Perhaps the bigger, more important question is...
How in the hell do we win over an entire generation that is beyond stubborn and set in their ways?
I think the ONLY way for the New Media to defeat the old MSM is by morphing the internet straight into a television style format.
People don't want to sit down and wait 2 minutes for their TV's to boot up. Television is instant picture tube gratification, and that is what the New Media MUST become in the near future in order to defeat their old MSM television nemesis.
People want to push a button, and receive instant gratification in less than 5 seconds. TV gives an easy fix. Computers take too long. They have to boot up, and then you have to enter a freaking password...and then it takes another 30 seconds, which is way too long for the American attention span.