CNN's Jeff Zucker To Bring Back 'CROSSFIRE' Attempting To Revive Falling RatingsSubmitted by emalvini on Sun, 04/07/2013 - 18:10
CNN's Jeff Zucker To Bring Back 'CROSSFIRE' Attempting To Revive Falling Ratings
After the failed week long experiment of (Get To) The Point and the unsteady The Lead With Jake Tapper, Jeff Zucker is looking for a blast from the past to revive CNN. The ratings-struggling cable new network is bringing back Crossfire in June, network insiders tell me. No hosts have been chosen yet, the sources say. Nor is it clear if the show will definitely remain a half hour, as the original Crossfire was, or go longer. Right now it seems that Crossfire 2.0 is slated to have a variety of CNN personalities and contributors taking up the “left” and “right” roles on the new version of the political debate show. A CNN standard almost from the begining, Crossfire ran on the network in both daytime and primetime from 1982 until it was cancelled in 2005. Crossfire isn’t the first piece of CNN history Zucker has brought back since taking over in January. The former Today show producer reinstalled James Earl Jones’ traditional “This is CNN” promo voiceover in his first week in his new gig.