Edward Bernays and the Propaganda model, an intro for those who have not heard of himSubmitted by sawx75 on Tue, 05/14/2013 - 08:50
It has been a while since I have read Edward Bernays, but like all things that are worth reading, a second look always takes on new meanings at different times of your life. If you have not heard of Bernays, you might want to look him up. A brief bio on him is that he is the nephew of Sigmund Freud, and used his uncle's ideas to manipulate the masses. He is generally considered the founding father of "Public Relations"
His "contributions" to society include branding the All American Breakfast to push more bacon on the American public, and selling fluoride to the public as a good thing.
If you have not read his essay on Propaganda, I highly recommend it.
One great excerpt
Universal literacy was supposed to educate the common man to control his environment. Once he could read and write he would have a mind fit to rule. So ran the democratic doctrine. But instead of a mind, universal literacy has given him rubber stamps, rubber stamps inked with advertising slogans, with editorials, with published scientific data, with the trivialities of the tabloids and the platitudes of history, but quite innocent of original thought. Each man's rubber stamps are the duplicates of millions of others, so that when those millions are exposed to the same stimuli, all receive identical imprints.