A victim of propaganda? Bacon for breakfast, anyone?...Submitted by Ed Thinking on Thu, 07/11/2013 - 11:30
When you think of breakfast, what foods come to mind?
Even if you don’t eat bacon and eggs, chances are they are the first foods that pop into your mind. Do you know why? The easy answers are that you like the taste and that’s what your family ate for breakfast when you were growing up. But do you know how bacon and eggs became associated with breakfast? You are probably not thinking of Sigmund Freud’s nephew, Edward Bernays.
Cured pork/bacon had been a staple of the European diet for centuries but it was not considered a breakfast food. Until the 1920s most Americans had a relatively light breakfast, usually coffee, a roll and orange juice. In 1925 the Beech-Nut Packing Company hired Edward Bernays to increase bacon sales.
Instead of simply telling people to eat more bacon he commissioned a “scientific study” in which 5,000 physicians were asked if a “hearty breakfast was better than a light breakfast to replace the energy lost by the body at night. As expected, most doctors said a “hearty” breakfast was better....