Slim Jims in return envelopes - is this a good or bad idea?Submitted by Derenda on Fri, 11/02/2007 - 00:31
One of my meetup group members says that he takes the return envelopes that come in his junk mail and send it back with a slim jim in it. I can see that it could be a way to get the word out better, but I could also see that it would be upsetting to businesses who have to pay for the return postage.
I was considering doing this especially with mail that related to RP's special interest areas (precious metals, guns, nutritional supplements). If I did it, I think I would write a polite letter stating that I wasn't interested in their service at this time, but I was making an investment in my future and making target points about RP that they may be interested in. I would also include a slim jim, possibly one of the new targeted ones.
So my main question is: Is this a good idea or bad PR for RP and why?
Any other thoughts?