Comment: Not to dismiss what you've said, but consider this also

I agree the Campaign bears a huge responsibility for advertising Grandfather Paul, but the grassroots can be wearing t-shirts & providing advertising the Campaign can't. The Campaign can't be wearing t-shirts at the gas station, grocery store, mall like the volunteers can be. They can't be taping slim-jims in the bathroom stalls like the volunteers can, etc., etc., etc.. The grassroots is not helpless when it comes to advertising, but collectively, the Campaign has the big bucks to spend on big bucks stuff. Each 1 of us can give a max. of hmmm 2400 to the Camp. & then we can give to volunteer causes, such as airing ads, billboards, whatever we decide to do. Commercials are impt., but it is not unnoticed or insignificant when you see everyday Joe in a t-shirt that bears the name RP in the places where the Campaign hasn't set foot in & those that see RP 2012 know that he is a candidate whereas they may not have known before. The grassroots has the ability to do clever creative things that the Camp. wouldn't, for a variety of reasons.