If he somehow won this by amassing delegates and did it all secretly the media would probably try and claim he was using underhanded tactics or something of that nature.
By being right up front about it, and making it clear all along that it was the planned strategy, there was nothing that the media could twist and manipulate to make it appear to be an underhanded tactic.
and by being up front about it, he basically educated the public about the delegate process and how it works, before the media could play their games and and keep the public dumb on the delegate process in order to make RP appear to be using sleazy and desperate tactics.
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