Really? He is a lot better known than you are. And in that 15 minutes appearance, he got out at least 15 different topics to people who are otherwise entertained by sports, sex and violence. They were probably very entertained by his "psychotically abysmal performance" and he therefore got their attention. How big is your audience on this single 911 topic?
It is better to look dumb and not be, than to look smart and not be.