it coincides with the principles of a free market.
A free market works best when the customers are knowledgeable. A free market is no longer a free market when ignorance is protected by a governing body.
Trademark protections fall under the premise of a failing free market.
What if your name was Michael Jordan and you made better shoes than the NBA brand? Who do the trademark protections work for then, the famous person or the unknown with a better product?
Love thy enemy.
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