Comment: "Buy black" == the free marketplace

(See in situ)

In reply to comment: Yep racism is a form of (see in situ)

"Buy black" == the free marketplace

"A great example is all these "buy black" initiatives where people are supposed to only patronize black owned businesses, in the name of helping black people as a group, ie the group is more important than the individual."

So?

How does this go beyond the model of the free market? How is this anything other than voting with your wallet?