however yes and I've worked enough in traditional print to not be intimidated by it. Print is all about "camera ready artwork" done to perfect final scale. Print requires much higher resolution work than we dream of on the web. And they are fairly expensive to produce, requiring at minimum:
1. The photographer (or works of fine artists).
2. A copy/content writer/editor.
3. A layout/graphic (commercial) artist.
4. The printer/binder.
Besides that it's pretty simple ;)
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