How we win...

I have to believe that the Ron Paul campaign has the winning message for the simple fact that it is based on truth and intellectual discourse. The problem is that most intellectuals are not very good snake-oil salesmen.

One huge problem is that most of our citizens refuse to perform any sort of research, and continue to believe that a media which feeds us infotainment is really concerned with facts. Couple that with fringe elements (which are "entertaining" thus receive the media attention) and the real message gets hidden.

In my opinion the problem is two-fold...

First, we have a grassroots that should be responsible for spreading the message... Period. However, some like to play the role of preacher and try to define it. They become obnoxious and turn-off the moderately involved.

Second, the official campaign is showing its lack of expertise. Dr. Paul has an incredible line of reasoning. However, it is not being sold. This must stop. This campaign has to get aggressive, and must do so yesterday. The good doctor is capable as evidenced by this audio clip.

http://www.youtube.com/wa...

Allowing your opponents to laugh at you and steal your positions (see Giuliani, Huckabee, and others) is simply unacceptable. It is also necessary to create an easily digestible sound-bite package; which will be the campaign's biggest obstacle.

Far too many people believe going back to the gold standard involves carrying coins around. This is simply not true. It means our money (even if it continues to be paper or digital credits) has real value. The campaign needs to define this, or simply leave it alone. The position is easily ridiculed because most don’t understand it and those who do and matter are perfectly aware of his stance and have already developed an opinion.

Far too many people believe that democrats want to get out of Iraq. That's simply not true. [Obama stated he would strike Pakistan, and none of the leading Dems would promise to come home by 2013] Why is this an issue for a Republican candidate? Because 70% of this country wants to come home. No one will win in November by arguing to continue our aggression. That's simply a fact. Therefore, Paul is the only Republican that stands a chance in the general. A comparison must be made, and a detailed course of action must be laid-out. We cannot simply say, “Get out.” People will want to know more. Ron Paul has to grab Obama's independent vote now, and couple it with fiscal conservatives to simply compete. He can pick up social conservatives along the way for the win.

All in all the official campaign must detail and define the message before the media does and the grassroots must stick to spreading it and allow Paul and his campaign to speak for themselves.